Blue from American Express

• 0% APR for purchases for the first 15 months.
• Low Balance Transfer APR — 4.99% Fixed APR for the life of the balance.
• Built-in Smart Chip. Shop online with greater confidence with the Smart Chip.
• Fee-Free Rewards Program
• No annual fee
• CoolBlueOffers. Special rewards and savings just for using Blue
• Brokerage for Blue. Plan for your future—it's easy to get started with Blue.
• Return Protection lets you return a covered item purchased with the Card (even if you purchased it online) when the merchant won't take it back. Just contact us within 90 days of the purchase, and you will be reimbursed for the full purchase price, up to $300 per covered item.
• Buyer's Assurance Plan extends the terms of the original manufacturer's warranty on a covered product purchased entirely with the Card up to one additional year on U.S. warranties of five years or less.
• Purchase Protection Plan provides added protection-at no extra cost-for accidental damage to or theft of covered items purchased with the Card
• Online Fraud Protection Guarantee. Use the American Express Card online, and you won't be responsible for any unauthorized charges. Period. No fine print, no deductible - just pure protection, so you can shop with confidence anywhere on the Internet.
• If you already have a Blue, register now to use Amex's Private Payments (which give you a one-time credit card number) to increase the security of your transactions.
• Transfer Balances Fee-Free.
• Your Year-End Summary of charges can take the hassle out of bookkeeping.
• The Best Value Guarantee (BVG) is no longer available on Blue since May 1, 2002. If you have Blue and want to pricematch, make sure that your purchase date is before 4/30.Best Value Guarantee feature is still available on American Express Rewards Gold Card and the American Express Business Gold Card.

No other credit card has more exciting features than the Blue from American Express - a credit card that is designed to give you more flexibility and independence. The built-in Smart Chip gives you an added level of security when shopping online. Blue has no annual fee, a competitive 0.00% APR for the first 6 months, and then as low as 9.99% fixed APR, and a credit line up to $100,000.